Live Workshop • Down & Dirty Business Strategies

Down and Dirty Business Strategies Workshop

A no-fluff, action-heavy workshop for entrepreneurs and operators who want real numbers, real scripts, and real systems they can plug into their business this week — not someday.

Perfect for: coaches, consultants, agency owners, and service-based founders who want to sharpen their offer, tighten their pitch, and sell without feeling slimy.

What You’ll Walk Away With

  • A down-and-dirty, numbers-backed strategy for your next 90 days
  • Proven language you can swipe for sales calls, chats, and stages
  • Clarity on where money is leaking in your current offers
  • Recording of the full event so you can revisit the playbook

Choose a speaker slot to sell from stage, or grab an attendee pass and implement behind the scenes.

Why this workshop

Strategy without the theory spiral.

You don’t need another vague “mindset” talk. You need offers that convert, pricing that holds, and messaging that cuts through the feed. Down & Dirty is designed to be uncomfortable in all the right ways — it forces you to look at your numbers, your funnel, and your sales behavior so you can fix what’s actually broken.

Expect hot seats, live critique, and step-by-step breakdowns of what makes an offer irresistible — plus how to talk about it on stage, in the chat, and in your everyday content.

You’ll love this if you want to:

  • Dial in an offer that you can confidently sell at a premium price

  • Practice selling from stage (or chat) in a high-support room

  • Create assets you can reuse: speaker reel, backdrop, gift sheet copy

  • Leave with a crystal clear 90-day revenue plan

Is this for you?

Built for ambitious, no-excuse founders.

You’re ready to stop playing small with your offers and start selling like the expert you are — on stage, in your content, and in every sales conversation.

Coaches & Consultants

Build a sharper, more sellable offer and practice pitching it live so sales calls feel like a formality, not a fight.

Service Providers & Agencies

Clarify your packages, price with confidence, and learn how to speak to ROI so clients feel lucky to pay you.

Emerging Speakers & Leaders

Use the workshop to craft your signature talk, refine your story, and leave with the assets you need to book more rooms.

Every ticket includes

Plug-and-play assets that keep paying you back.

Whether you’re on stage or in the chat, you’ll walk away with assets you can reuse across offers, launches, and events.

Event Recording

Rewatch the strategies, hot seats, and breakdowns on your own time so the workshop keeps working for you.

Backdrop & Gift Sheet Copy

Done-with-you messaging for your backdrop and gift sheet so every appearance builds your brand and your list.

Chat & Sales Copy

Language you can plug into DMs, comment threads, and follow-up emails to keep the cash conversations going.

Choose your role

Speaker hot seats or stealth attendee — you decide.

Go all in with a 10 or 25 minute speaker slot where you can sell from stage, or attend the full event and implement behind the scenes.

Speaker Experience

Book a 10 or 25 minute spotlight to sell from stage, sharpen your talk in real time, and walk away with:

  • Speaker box so you show up polished and prepared

  • Custom backdrop copy that builds authority on sight

  • Gift sheet copy that turns listeners into leads

  • Full event recording plus a dedicated speaker reel

  • Chat copy you can reuse for launches and lives

Best for: Members and guests ready to sell their offer live and collect real-time feedback.

Attendee Experience

Join us for the full event, take furious notes, and implement quietly — or raise your hand for coaching moments along the way.

  • Backdrop copy so every appearance feels on-brand

  • Gift sheet copy that attracts the right people

  • Event recording so you never miss a moment

  • Chat copy to keep conversations moving after the workshop

Best for: Members and guests who want to absorb, apply, and quietly stack the deck in their favor.

Lock in your spot

Down & Dirty Business Strategies Workshop Passes

Member and guest pricing available. Speaker slots are limited to protect the quality of coaching and attention inside the room.

Member Speaker • 10 Minutes

Perfect if you’re a member ready to test a tight, powerful offer in 10 minutes.
10-minute member speaker slot
 
Sell from stage with live audience
 
Speaker box to prep your talk
 
Custom backdrop copy
 
Gift sheet copy to capture leads
 
Full event recording
 
Curated speaker reel from your slot
 
Chat copy you can reuse for launches
 
$67

Guest Speaker • 10 Minutes

Great for guests who want a fast, focused stage debut without the fluff.
10-minute guest speaker slot
 
Sell from stage with live audience
 
Speaker box to prep your talk
 
Custom backdrop copy
 
Gift sheet copy to capture leads
 
Full event recording
 
Curated speaker reel from your slot
 
Chat copy you can reuse for launches
 
$97

Member Speaker • 25 Minutes

Ideal for members with a proven offer who want room to teach and sell.
25-minute member speaker slot
 
Time to teach, story-tell, and pitch
 
Speaker box to map your full talk
 
Custom backdrop copy
 
Gift sheet copy to capture leads
 
Full event recording
 
Curated speaker reel from your slot
 
Chat copy you can reuse for launches
 
$167

Guest Speaker • 25 Minutes

For guests who want a full-featured, high-visibility stage experience.
25-minute guest speaker slot
 
Room to deliver a full transformation arc
 
Speaker box to refine your signature talk
 
Custom backdrop copy
 
Gift sheet copy to capture leads
 
Full event recording
 
Curated speaker reel from your slot
 
Chat copy you can reuse for launches
 
$197

Member Attendee • Full Event

Member-only rate for founders who want the full playbook without taking the mic.
Access to the full Down & Dirty workshop
 
Custom backdrop copy
 
Gift sheet copy to capture leads
 
Full event recording
 
Chat copy you can reuse for launches
 
$17

Guest Attendee • Full Event

Perfect if you’re new to the community and want to experience the room.
Access to the full Down & Dirty workshop
 
Custom backdrop copy
 
Gift sheet copy to capture leads
 
Full event recording
 
Chat copy you can reuse for launches
 
$37

Questions, answered

Down & Dirty Workshop FAQ

Still not sure which option fits you best? Browse the FAQ or reach out to our team and we’ll point you in the right direction.

What’s the difference between member and guest pricing?

Member pricing is available to active members of our community and reflects our commitment to reward your ongoing investment. Guest pricing is for new or non-member attendees. Both receive the exact same experience and inclusions for the pass type you choose.

How do the speaker spots work?

When you book a speaker spot, you’ll be assigned a 10 or 25 minute segment during the workshop. You’ll receive a speaker box in advance to help you sharpen your topic, outline your talk, and structure your call-to-action. During your segment, you are encouraged to sell from stage in alignment with our event guidelines.

Will I really get a speaker reel from my slot?

Yes. After the event, we’ll pull your speaking segment from the recording and create a polished reel you can use to pitch other stages, enhance your media kit, or promote your offer across social channels.

What if I can’t attend live?

If you’re attending (member or guest), you’ll receive the full event recording, including coaching and hot seats, so you can watch on your own time. Live attendance is required for speaker slots to deliver your talk.

Is this beginner friendly?

You don’t need years in business, but you’ll get the most out of this workshop if you have at least one offer you’re actively selling (or ready to sell). The strategies are practical, direct, and built to move you into action quickly.

Ready to get down & dirty with your next level?

Choose your role, grab your pass, and walk into the Down & Dirty Business Strategies Workshop with a plan to turn attention into actual revenue.